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The need to transform a business to face the challenges of the current digital ecosystem is an aspect that generates a lot of uncertainty in the management committees of organizations. This reality is what has driven the creation of this program, where the manager will learn to prepare and develop a digital mindset, to be a promoter of change, define a roadmap that includes the what and how of digital transformation, and achieve it also with all managers who have the maximum responsibility for making decisions in their organizations.
This program is fundamentally practical with theoretical components on the methodology. The structure of the work sessions is based on the different stages of Design Thinking. Each day includes a theoretical explanation and practical exercises to consolidate the concepts. Throughout the program each participant, in groups, will work to solve a problem that is of interest to them.
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